Why do you think some small businesses are more successful than others?

businesseconomysuccessentrepreneurshipcompetition
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IELTS Speaking tip

Prepare a list of common linking words to improve the coherence of your responses.

Vocabulary

  • entrepreneurship
  • strategy
  • innovation
  • customer
  • market
  • brand
  • services
  • products
  • demand
  • competition
  • reputation
  • resource
  • management
  • growth
  • adaptability

Sample Answer

The disparity in success among small businesses can be attributed to various interrelated factors, including innovation, management practices, and market adaptation. Firstly, businesses that can cultivate a unique value proposition or innovate their product or service offerings tend to stand out from their competitors, thereby attracting more customers. Secondly, effective management is crucial; those small businesses with strong leadership are often better equipped to navigate challenges and capitalize on opportunities. Furthermore, adaptability to market trends and evolving consumer preferences is paramount; businesses that can pivot or strategically evolve in response to these changes are more likely to sustain their growth. Ultimately, while external market conditions play a significant role, it is the internal strategies and mindset of the business that are often the differentiating factors in their success or failure.

User Answers

  • January 5, 2025 at 02:17 PM
  • December 23, 2024 at 07:06 PM
  • January 2, 2024 at 12:51 PM